Business Website Advice

Let your personable self shine through if you want success in converting your passive traffic on Facebook and other social media. Success in Social Media requires authentic engagement. 

Basically I’m talking about good online communication tactics that have also worked for static website pages. Facebook and Twitter et al just make engagement a lot easier.

Personable communication is needed whether you are just dabbling and unsure or an experienced SM addict but inconsistent with your tactics. 

Engage your traffic.  Tempt, entice and let your personality flow while using the same natural language you would if you were having apersonal conversation with them in a one on one situation.  

The nitty gritty:  how do you engage?  I can’t better what Mari Smith wrote for Fast Company on the Social Media Examiner site.  She gives 13 suggestions for converting Facebook (etc) fans to action.

I see a theme throughout her 13 ideas:  authenticity.  Like what you do, like your customers, like to engage people.  It can’t be a chore and it can become so if you don’t get results - a decent ROI on your time.

Feedback please. Have a read of her 13 suggestions then…Which have you used? success or blah waste of time?

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